It looks like Savage Opress is having a positive impact on viewership for The Clone Wars as TV By the Numbers has some new data from Turner Broadcasting. The Clone Wars and the rest of the Friday Night Cartoon Network line-up is crushing it over last year.
Last week, Cartoon Network achieved the #1 destination on all television among Boys 9-14 on Friday night (7-9 p.m.), which charted double-digit growth among kids and boys 9-14 versus the same time period last year. The animated action-adventure block earned 29% delivery gains among kids 9-14 (468,000) and 27% ratings gains (1.9). Across the block, boys 9-14 delivery (391,000) surged by 44% and ratings (3.1) by 41%, while boys 6-11 delivery (464,000) grew by 4% and ratings (3.7) by 6%.Source: TV By The Numbers
Leading the Friday night line-up, YOUNG JUSTICE (7 p.m.) scored 22% growth among kids 9-14 (495,000) and 18% growth among ratings (2.0). Boys 9-14 delivery (382,000) increased by 26% and ratings (3.1) by 29%. Even more impressive, BEN 10: ALIEN FORCE (7:30 p.m.) achieved 27% growth among kids 9-14 delivery (387,000), 23% growth among ratings (1.6), and 56% growth among boys 9-14 delivery (345,000) and ratings (2.8). And to crown the evening, STAR WARS: The Clone Wars (8:30 p.m.) improved kids 9-14 delivery (603,000) and ratings (2.5) by 39%, and boys 9-14 delivery (491,000) and ratings (3.9) by 44%.
Overall across the fourth week of January 2011, Cartoon Network earned 2% early evening prime time (7-9 p.m.) delivery growth among kids 9-14 (377,000) while ratings remained unchanged, and 2% total day (6 a.m.-9 p.m.) delivery growth among kids 9-14 (258,000) and 10% growth in ratings (1.1).
